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Daily Update
Generation Z: Building a Better Normal
Balancing act: driving sales today and generating demand tomorrow
Bring back that loving feeling
All your customers’ needs, under one roof
Back in the game
Data 2030: what does the future of data look like?
Experiences customers want
An Honest Conversation About Mental Health, via WPP AUNZ
Winning in the connected beauty industry
Are vanity metrics stunting your growth?
Your consumer is glocal
The human side of brand growth
An Emerging X-Factor in Today’s Oil & Gas M&A Deals
Unlocking the power of online fashion with new technology
Tracking the tracking apps
AI and the personalised marketing approach of the future
How to plan with confidence in the recovering OOH market
All change in retail
The future of retail formats: pop-ups, pick-ups and unmanned stores
Translating content into commerce
Think small, act fast, repeat
The state of ecommerce 2021
Course correction
Advertising in 2030
Brand building throughout the buyer life cycle
This Year, Next Year: US mid-year media forecasts
The future of mobility: opportunities for brands
Building brand love means mastering brand safety
Perspectives from the Global Energy Industry
What makes a great social and influencer campaign?
Staying Connected during COVID-19: The Valuable Lessons Learned
The Importance of Being Earnest: Reorienting Brands for Compassionate Communication
Virtual media training is now an essential skill
How brands can win in a COVID-19 recession
The business of health in the pandemic era
COVID-19: The imperative for business transformation
A Delicate Balance: Tracking the COVID-19 Pandemic without Betraying Consumer Trust
How is leadership affected when you’re working remotely?
New research reveals the experiences of PR professionals during the COVID-19 lockdown
Owning your digital present and future
To consult or not to consult? Canadians say they still want to have their say
COVID-19, or the end of free trade
“In a crisis, PR is the most critical need”
Marketing in a Pandemic – Part of Our New Reality
This is Why the Public Relations Industry Should Care About Data Ethics
Be Aware of Fake News During a Pandemic
Do Brands have a place in a COVID-19 world?
Media Relations Best Practices During COVID-19
Η Ελλάς παραδίδει τη Φλόγα
Changing behavior to slow coronavirus spread is easier said than done
What pepper spray can teach us about data analytics
Multichannel, omnichannel or channel-less; which is right?
Οι Εταιρείες Hill & Knowlton και GOD Υποστηρικτές/ Διοργανωτές του Προγράμματος «ΕΛΛΑΔΑ ΜΠΟΡΕΙΣ»
5G gets real
The European approach on AI – what is on the regulatory horizon
Europe’s new digital leadership agenda
Bitcoin, blockchain and coffee
How Data and Analytics Fits into Communications
The Evolution of Human-Centered Tech @ This Year’s CES
Cryptocurrencies as safe-haven assets?
Should old acquaintance be forgot?
The power of the Public
Can AI save our planet?
Making measurement resolutions stick
Embracing Change: Trends That Impact Travel PR
Food labels should say how much exercise is needed to burn off the calories, new study
Five behavioral ‘nudges’ to help drive culture change in your organization
Top five lessons from The Toys That Made Us
Double 11: The Ultimate Test of a Brand’s Marketing Strategy
Creating Ethical Rules for AI
Purpose Defined: Three Key Takeaways from PRDecoded 2019
We should appreciate Twitter’s decision – and encourage others to follow
Preparing Clients for Their Turn in Global Warming Spotlight
H+K’s focus on sustainability
Innovative brand experience adds to differentiation
Brand marketing in the mobile era requires three new relevancies
Procurement Lessons from Fat Leonard
The carbon in the room: net-zero plans, imported emissions and a carbon border adjustment tax
Communicate like the Real McCoy: Lessons in Candor from Star Trek’s Country Doctor
Do we have a pink problem in PR?
The Word on the Block is Blockchain
UK politics: Brexit next steps
In an Era of Distrust, Have a Disaster Plan
Why PR needs financial literacy
Brands in Culture | Brand Network Trends & Insights Digest
How do you transform disruptors? Adaptive marketing for business success
NHSX & Alexa: A Power Couple, But with Reputational Pitfalls for Both
Content on Content: B2B Content
Passing the “Daily Mail Test” – Lessons from a Leak
Not “either/or” but “yes, and”: Humans trust algorithms more than we think
50 years of…great people supported by smart technologies
Why being yourself in the workplace is the hardest and most rewarding thing you can do.
Brands and Influencers: A One Night Stand?
“Does it spark joy?” Cutting through the clutter in a crowded content landscape
Rethinking Friedman: After 50 years of shareholder capitalism, taking the next step
Hill+Knowlton Strategies named Pan-EMEA Consultancy of the Year
Better Ice Breakers
Confessions of a Scooter Bro: What disruptive technologies need to learn about the public
Hill+Knowlton Strategies Announces AnnaMaria DeSalva to Succeed Jack Martin as Chairman and Chief Executive Officer
The solace of secure quantum computing
Innovating the future of public relations
Future of Urban Mobility on Display at SXSW
South Africa’s Energy Industry: A New Dawn or More Uncertainty?
WPP Partners with London School of Hygiene & Tropical Medicine
Dave Robinson Scholarship: Tales from the Road
Communication: The Driver of Digital Transformation
#BalanceforBetter – Highlights from International Women’s Day 2019
To Beat Measles, Focus on Behavior, Not Facts
Sick of human politicians? 25% of Europeans would prefer AI government
Addressing the World’s Most Significant Challenges through Competitor Collaboration
Countries that did & DID NOT ground Boeing 737 MAX 8 amid probe; BILLIONS at stake
Huawei: US Congress acted as ‘judge, juror and executioner’ with ban on our products
Η Νέα Γενεά περιμένει ρεαλιστικές λύσεις. O Δαρβίνος θα είχε της λύσεις στην πρώτη ενότητα του συνεδρίου Greece 2020 – 2030.
The experience advantage
Jabbed Into Action: How We Used Behavioral Insights To Increase Vaccine Uptake
The Power of the Public
The Value of Behavioral Science in the Communications Industry
WheelSwap: Making the Road Safer with Behavioral Science
French & German farmers forced to destroy crops after GMOs found in Bayer/Monsanto seeds
Are Artificial Intelligence (AI) & Automation a Threat to Public Relations?
Trends at Consumer Electronics Show (CES) 2019
How Businesses Should Prepare for Policy Uncertainty
H+K’s Finest: Best 2018 Campaigns from Around the World
UN Women and H+K Mexico Put Men in Women’s Shoes with the “Not a Manly Behavior” Campaign
Hill+Knowlton Strategies Appoints Simon Whitehead as New UK CEO
Earning a Seat at the Table
Sense of culture, Interview with Saskia Praetorius
Growing Golf At HSBC’s Shanghai Spectacle
#PRovoke18: Q&A with Jenny Isaacson
Into The Darkness With Activision
U.S. Midterms 2018: Post-Election Analysis
Sense of culture, Interview with Saskia Praetorius
Rakuten Optimism 2018: A Fellow’s Perspective
Adapting to Change: Three Takeaways from the PRWeek Conference
Urban Tomorrow: Gemma Ginty on the future of smart cities
Challenging Taboos With Reebok & Emirates Woman
#PRovoke18 Panel: Applying the Science of Human Behavior to the Art of Communications
Adgully’s Powerful Women Influencers 2018: Kavita Rao
‘Radical Evolution’: Will H+K’s Latest Changes Pave The Way For US Resurgence?
Hill+Knowlton Strategies Announces New Global Structure
Female Leadership: The Organizational Reputation Driver
The year ahead: Scanning EU events
The Dave Robinson International Scholarship: What It Is and Who It Honors
First Things First: A Strong U.S. Dollar
First Things First: The Power of Independents
Jack’s Perspective: Western Alliance
You Have to Participate to Win: The PR Lions Category
CES Asia 2018: the VR Evolution Continues
One Question Conference: Tech’s impact on our experiences
Hill+Knowlton Strategies named Pan-EMEA Agency of the Year
Advice for World Cup sponsors on the Road to Russia
Purposeful leadership in a crisis is fundamental to response and recovery
Reputation and CEO RepTrack
The behavioural science behind… encouraging more people to recycle
BrandZ Top 75 Most Valuable Global Retail Brands
Right-wing populists and our cognitive fallacies
Taking the Spring Festival Roads Less Traveled By: Chinese Outbound Tourism Sees Massive Growth
An inside look at H+K’s recent work and events
Hammond doesn’t do the politics
H+Kers featured in PRWeek’s 2018 Power Book
Robot Ready?
Smart City-zens Required
The Next Great Craft Brew? An Artisanal Cup of Joe
The Blockchain Will See You Now
Decisions, Decisions!: What Happens When Brands Offer Too Much Choice?
Truth and Consequences: How Kids Learn to Think Critically about their Health and Beyond
Putting all the Chips on 5G at CES2018
New prospects for Cancer Patients, Scientific Research and Investments in Health with the ACCC
Honor Malaysia appoints Hill+Knowlton Strategies as Public Relations agency partner
Nominated for Communications team of the year at the European Excellence Awards PR
A case of ‘Awareness Day Fatigue’?
Social skills for better governance : Workshop conducted by Deepa Jayaraman and TR Vivek
What we’ve been up to – 24 November 2017
From Bill Gates-opolis to optical illusions, the Five Pointer is here
Meet China’s New Leadership Team
Red on blue – comparing the conferences
The Values Sharing Economy
Hill+Knowlton Strategies strengthens Issues + Crisis team
Women in the C-Suite: learning from a teenage scientist
What we’ve been up to
H+K London Launches Better Impact™ Offer
Do human needs always come first in technology? Insights from H+K’s Creativity + New Reality
What we’ve been up to in London – 3 November 2017
Meaningful mirrors, new newsfeeds, and more
Pivot or Panic? Video’s Ascent Worries Writers, Captivates Consumers
Is Grandma the Next Digital Influencer? Only if Brands Start Talking to Her
China’s 19th Party Congress Analysis Hub
A Health Sector in Transition: Entrepreneurial and Societal Opportunities Rising from Transformation, by Dr Emmanuel Alexandrakis
PRovoke17 Q&A: Tadashi Matsushita On Trust and Authenticity
Q&A with PRovoke17 Panelist Jeanniey Mullen, CMO of Mercer
Solutions for self-driving cars, a Fitbit for dogs, and much more
Urban Tomorrow: Gemma Ginty on the future of smart cities
Butter is back
5 Questions with IBM’s Paolo Sironi
The cost of an English Breakfast
All politics is local – big players in China’s regional supply chain for national office
Will QR Codes Ever Find Love?
The Weekly Five Pointer: How to read Game of Thrones before 2019, a transatlantic cable, and other things you might’ve missed
The Ethics of New Reality
The People of Creativity + New Reality
5 Questions With Brendan Fallis
Can Creativity Keep Healthcare Human?
The Weekly Five-Pointer: Beer Shoes, Smart Homes, A.I. and other big things
5 Questions With Anthony Ponce
WALL-E, Take the Wheel!: Facing Up to Our Driverless Futures
Secondhand Shopping’s Firsthand Benefits
The Weekly Five Pointer: Men Dressed as Car Seats, Reality Shows, New Phones and Other Big Things
Classic Products are Re-imagined as Retro Vibes Trend
Fight Cyberchondria with Healthcare Facts
In a Digital World, IRL Advertising Still Counts
Children and Marketing: 4 Fundamentals of Transparency, Placement and Purpose
The Age of Personalization: Why Curated Content Is Good For Business
Emoji, A Universal Language? Not Quite.
Gamification vs. Resume: Is Technology the Future of Hiring?
The Brand Stuck In Your Head
Neuromarketing: It’s All in Your Head
Capitalist Communes and the New Work-Life Balance
From Your Gas Bill to Starbucks: The Allure of Social in P2P
One-to-One Messaging Platforms: Marketing’s Future
Real-Time with Everyone
Truth: The New Digital Divide
Let Me Upgrade You: How Behavioral Science Can Sell Premium Products
Driverless Cars – Is China Taking The Lead?
Is it time for the VR breakthrough?
UK Election Results
The Expanding Role of Predictive Analytics
How Cities Are Getting Smart
VR for all? A Glance at the New Virtual World
Why Do Trends Start in Australia?
Snapchat: Fashion’s next big spectacle
Always in Beta: H+K wins UK Consultancy of the Year
The Emoji Wave: Where We Are Today
Could You Be Riding the Acela with Someone You Know?
Businesses with Big Hearts are Hardwired for Success
Wanderlust in the Digital Age: How Technology Makes Us Better Travelers
Is Anyone Listening? Engaging Podcasts are a Brand’s New Best Friend
12 Historic Moments in the Ad World
SXSW: The Most Talked-About Sessions, the Biggest Influencers
Bill Ford on the Future of Mobility: The Tech is Ready, but are the People?
From SmartCities to SmartMobility: Our Top 7 Moments of SXSW ’17
The Content Gold Rush: “If we don’t cannibalize ourselves, someone else will.”
Looking Ahead: 4 Expected Trends and Questions for Mobile World Congress
Brick-And-Mobile: How Shopping Is Becoming Social
“Our Paint Is Light”: How A Japanese Art Collective Is Mixing The Digital And Physical
Kick-starting Brexit: what’s happening in the UK?
VR, Smart Cars, and Drones, Oh My: 5 CES Trends We’re Excited About
Why Are So Many App Icons Blue?
Letting the Data Decide
H+K STRATEGIES & BELLISSIMA
Does Data Influence?
When in Rome, Do as the Marketers Do at Eurobest
P&G names H+K Strategies first global corp comms AOR
Bringing Brand Data to Programmatic
Why Banks Should Make their Customers Fall in Love
Will Advertising Be Dead by 2025?
Global Chairman & CEO, Jack Martin, Inducted into ICCO Hall of Fame
Brands Beware – Don’t fall into the emotion trap
Survey Says: Polling is an Art
Audiences Love Data, But What If They Don’t Understand It?
What Can Marketers Learn from Election Day? 5 Voting Campaigns Resonating with Millennials
If Data Could Tell You How to Live, Would You Listen?
Body By [Brand]: U.S. Takes on Sports Jersey Ads
Point of View – Use a Social First Strategy to Build Your Brand
Can Content Marketing Succeed Without Clickbait? (The Answer May Surprise You)
Classic Products are Re-imagined as Retro Vibes Trend
The Age of Personalization: Why Curated Content Is Good For Business
The Tastiest Hashtag: Social Food Marketing 101
A Guide to Disruption
Mind the Gap: Marketing That’s Bridging Virtual and Real Reality
The Enduring Values of Traditional Mentorship: 5 Famous Mentor Pairs
Creativity + Science: Make Way for the Connected Creativist
Instagram’s Change of Heart: Marketers Welcome
In a Digital World, IRL Advertising Still Counts
5 Lessons Marketers Can Learn From Artists
From Blockers to Traffickers: The Hidden Implications of Ad-Blockers
Emoji, A Universal Language? Not Quite.
4 Content Apps to Help Break Through Online Clutter
Democratizing Publishing: What Facebook’s Instant Articles Means for Publishers
Are brands in an activation race to the bottom?
Snapchat, the Rio 2016 Olympics, and the Fight for the Millennial Viewer
How do brands best leverage the power of Word of Mouth?
Building an agile brand
Maximizing Immersion: Best Practices For Virtual Reality
Community Led Innovation
2016 BrandZ Top 100 Global Brands
No Company is an Island
Words of Wisdom From H+K’s Young Lions
Our Guide to Cannes Lions
H+K named EMEA Agency of the Year by Holmes Report
Με Μια Φωνή … Ελλάδα Μπορεις
Εταιρική Υπευθυνότητα στην Πράξη
THE SABRE AWARDS
New Trends In the Always On World!
Why It’s Finally Cool To Be Excited About Virtual Reality
Petros Constantinidis Partner / President H+K Athens visiting H+K London
#FamousBrands2014 Interview
Τhe Rise of Digital Democracy
Navigating the Recession
The Virtue of Listening
Heineken Serenade!
Crisis Management Award
Transforming Brand Tracking to Help Today’s Marketers Succeed
ANAPNEW – BREATH / DISEASE AWARENESS CAMPAIGN
Classic Lessons for Daughters Hold True for Professional Women
Greece You Can
Design / Management Online Moms Community
Why brands need to be seen as different and distinctive
SEVT-Ecotrophelia Competition
Radar
ANALYST RELATIONS
KFC Viral with Akis Petretzikis
Moneyball Public Affairs
Is Public Opinion Polling Data Obsolete?
Contraception Awareness Campaign!
Athenianbrewery.gr
Shared Value and Corporate Values
Non-Market Strategy: Still Forgotten by the C-Suite?
Dollars and Sense: Communicating in a Low-Price Environment
Nestle Healthy Kids
The Role of Creativity in Public Relations
What Was Really Being Talked About in Davos
ETIHAD AIRWAYS
Germanwings 9525
Cannes Lions: Back to Basics
Brands Iconicity
One-to-One Messaging Platforms: Marketing’s Future
Four Businesses Using Creativity for Social Change
Businesses with Big Hearts are Hardwired for Success
The Business Benefits of Paid Parental Leave
Wrap up: Mobile World Congress
How Cities Are Getting Smart
Analytics Today is a Tower of Babel
It’s a New Day and Content is Still King
Day Three: Mobile World Congress
2016 Trend Forecast: Corporate Reputation
How to Choose Your PR Dashboard
Three Reasons To Embrace Social Media in a Crisis
2016 PR Trend Forecast: Public Affairs
Snow boots, BREXIT and one night stands: Highlights from #WEF16
2016 PR Trend Forecast:Digital
Mario Draghi
H+K Strategies Athens created the unique event for CNN Greece
WPP – Stream Athens
Where Is the Chinese Economy Heading?
How to Harness Influencers to Simplify and Improve Your Social Analytics
In The Tech Trenches: Analyst Interviews – Richard Steinnon
How to Use Media Measurement to Assess What Worked in 2015 and Plan for 2016
The Purposeful Age
The Synergy of Knowledge
10 [Math-free] Steps to Setting Up a Successful Measurement Program
Social Hieroglyphics: The Emoji Evolution
Why Your Twitter Got The Election So Wrong
Finding Your Purpose in 2015
Interest Grows in Lobbying in European Union
The Ultimate Marketing Metric
Telling the Story Is Not Enough. It Has To Be Heard.
The Science Behind Going Viral
Cybersecurity: Certain Existential Threat
Women in the World: What Grown Up Girl Power Looks Like
The “Art of the Deal” Dies with Speaker Boehner
The Rise of Corporate Philanthropy
Setting the Right Tone Requires Action at the Top
Saudi Stock Exchange (Tadawul) Opens Up To Foreign Investment
Influence: Art or Science?
10 Ways Shopper Marketing Can Help to Improve Sales in a Tough Economy
HIGH FIVES AS WPP SCORES “UN QUINTUPLÉ” IN CANNES
How PR Firms Become More ‘Relevant’
High fives as WPP scores “un quintuplé” in Cannes
UK craft beer phenomenon
5 Lessons For PR From Cannes 2015
Noisiness and the Art of Being Heard
Apple Music: A “music revolution” or the default winner?
Visual First: Say It All Without a Word
Innovation: Beyond Buzzwords
Getting Back to the Heart of Innovation
How Brands Really Grow
Innovate or Die – The New Marketing Landscape
Download : BrandZ Top 100 Most Valuable Global Brands
Google Goes “Buy Button” Crazy
Can Sport Profit from Social Media?
The Absolute Need for Media Skills and Better Preparation
The Decade of Doers
Health Communication in the Internet of Things
Oil and Google Glass: Tech Trends in the Offshore Space
Apple Brought Ad-Blockers to Primetime
DAILY INTELLIGENCE REPORTING
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